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Luxury fashion and design meet at Terrazza Cassina x LuisaViaRoma
Ph: Carlotta Gargini
Cassina presents a new and exclusive installation for one of the principal Italian luxury multi-brands: LuisaViaRoma. The company has furnished the roof garden of LuisaViaRoma’s historic flagship location in via Roma 21/r in Florence, giving life to original and welcoming living and dining settings that feature a selection of the company’s hallmark pieces.
Officially inaugurated during Pitti Immagine Uomo in Florence, from the 11th to the 13th of January 2022, the Terrazza Cassina x LuisaViaRoma will be open to the public for the entire year and, in 2023, will be updated with a new creative concept.
The installation, characterised by Cassina’s unique lifestyle approach, is of strong impact: two warm-toned living areas introduce the unmistakable soft and playful shapes of the Trampoline outdoor collection by Patricia Urquiola, harmoniously combined with icons by Charlotte Perriand, including the Doron Hotel Outdoor armchair and Mexique bar tables and stools.
In the dining area, it is possible to sit at the 9 tables by Piero Lissoni while comfortably settled into a Caprice or Passion chair by Philippe Starck, to enjoy a moment of total relaxation in this magical place, the perfect opportunity to experience the best of both luxury fashion and design.
This project marks the continuation of the ongoing collaboration between Cassina and LuisaViaRoma which recently began with the inclusion of products on the LUISAVIAROMA.COM website.