“I could never imagine designing furniture or anything that wouldn’t last long – it’s just something I couldn’t do.
I have never made cardboard furniture or anything else that was designed to deteriorate.
I think a good design should not be finite, but go in and out of vogue over long time spans,
retaining its potency even after a hundred years.”
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He was born in Milan, where he graduated in architecture in 1945. In Milan he also plied his trade, chiefly in the fields of architecture,
town planning and industrial design. Giving lessons and lectures in Italy and abroad, from Milan to New York, from Paris to London,
a city to which he is particularly devoted, he was an “honorary fellow” of the Royal College of Art since 1983. All the objects that he
designed may be found in the most important design of the world. Magistretti’s research has been continuous - into design, the culture of
the project and Innovative experimentation with materials and space solutions, not to mention shapes and functions - far from the rigours
of fashion that they have passed through during the years. He started designing for cassina in 1960, and from that date on his signature
is to be found on several products. We recall in particular the maralunga sofa and the nuvola rossa (1977) bookcase, which are still indisputable
international best-sellers and have provoked hordes of imitations which have not been able to echo faintly the success of the originals.
Legend has it that Cesare Cassina punched a sofa prototype shown to him by Vico Magistretti which did not completely fulfil his requirements
for extreme comfort. This clumsy punch to the sofa broke its back, which gave the Milan-based architect an idea on how to refashion a traditional
model. The Maralunga sofa won the Compasso d’oro award, and immediately enjoyed great market success. This model introduced the idea of an
adjustable headrest to get a high or low-backed version. It was very successful internationally (and subject to numerous imitations). This
innovation is not in view, and so the main features of the sofa can be amply illustrated by describing its reassuring look, the extreme simplicity
of its padding, the ease of movement, adjustable positions and plush feel.
Magistretti said “there, great, that looks perfect to me” and Cesare dared to say “we’ll sell lots of them” once he found the solution; a prophet even in his own country In Vico Magistretti. The King and Queenby Beppe Finessi from the book Made in Cassina, 2008 Skira edited by G.BVico Magistretti. Il re e la regina
“I like the concept of design; concepts so clear you needn’t even design them I have described many of my projects down the phone”Vico Magistretti
High back or low back?
Cassina's manufactury, Meda, 1997 “I could never imagine designing furniture or anything that wouldn’t last long – it’s just something I couldn’t do. I have never made cardboard furniture or anything else that was designed to deteriorate. I think a good design should not be finite, but go in and out of vogue over long time spans, retaining its potency even after a hundred years.”
Maralunga Classico: Comfort made manifest in one great design. Compasso d’Oro in 1979, and naturally spawned countless imitations. Armchair, ottoman and two or three seater sofas. Steel frame and black, grey or beige plastic material base. CFC free polyurethane foam and polyester padding. Seat cushions in polyurethane foam and polyester padding. Back with movable headrest which is istantaneously convertible from the low to the high position. The sofa headrests are individual and independent for each seat. Fabric or leather upholstery
Maralunga 40: To celebrate this special anniversary, Cassina presents the new Maralunga ‘40 version,upholstered in fabric or leather with distinctive stitching around the edges, which gives it an even more modern and youthful appearance. The ground supports will be in two new colors in addition to black:dove gray and light gray. This new version joins the classic Maralunga to offer a more ample choice to suit all settings and,most of all, all ages.
Maralunga 40 Sfoderabile: To mark its 40th anniversary, Cassina continues to innovate its historic model and presents a version of Maralunga40 with the added feature of removable covers. For the Maralunga 40-S model,these covers are available exclusively in fabric.Black is joined by two new colours for the legs: dove grey and pale grey.This version joins the classic Maralunga for an even wider range of choice to suit all settings and all ages.
Maralunga 40 Maxi: Forty-five years after the launch of the original, and following on from the Maralunga 40 and its variant, the 40S with removable fabric covers, the Maralunga sofa takes the stage once more, its proportions updated, and its look restyled, becoming even more elegant and comfortable than before. Maralunga 40 Maxi is a contemporary take on this legendary best-seller by Cassina, which holds the technological patent for the device – a bicycle chain – that adjusts the angle of the back-rest. Supplied with the refined edge-stitching finish as standard, the Maralunga 40 Maxi armchair debuts a new size for its type: 122 cm. Meanwhile, the two-seater sofa comes in at 214 cm, with the three-seater measuring 310 cm. The depth has increased to 105 cm, to make for a more inviting and comfortable sitting position; all the models can be are fitted with a feather-filled seat cushion in a new size to enhance ergonomic correctness.
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